About Us

The Life Ring Foundation is a direct impact 501{c}3 public charity, founded by Jessica and Kelly Woolwine out of genuine passion to make Southwest Virginia a happier and healthier place since 2005. Through journey and experience, the primary focus of The Foundation today, is the awareness, care, cure, and treatment of childhood cancer LOCALLY - Fighting Kids' Cancer.

Fighting Kids’ Cancer is The Life Ring Foundation’s five-year initiative to transform the state of care for children diagnosed with cancer in Southwest Virginia. 100% of the money raised will be used to add desperately needed resources to what will be the new pediatric cancer treatment center in partnership with Carilion Clinic. Our goal is to change the narrative in which kids have to leave Southwest Virginia to receive treatment to one that transforms our region (Roanoke) as a hub for families to move to receive elite care.